ALTIVIEW 3, ANDROID, ATSC TOP ALTICAST EXHIBITS AT NAB 2016

Broomfield, CO – April 13, 2016 – Alticast will highlight how its AltiView, Android and next-generation products and solutions are revolutionizing customer experiences and creating value for service and content providers at its exhibit at the NAB 2016 show April 18-21 in Las Vegas.

In its booth (South Hall [Upper] - SU11605CM) and in a thought leadership forum, Alticast will discuss how KT Skylife, Videotron’s Illico and other services are leveraging Alticast expertise in middleware, UI enablement and other areas to drive new user experiences that can increase subscriber engagement and value.

At NAB 2016 Alticast will show how:

•  The AltiView 3 user experience builds on the proven market success of the AltiView product family, enabling elegant and sophisticated content discovery and bringing a fresh approach to television engagement;
• Its market leadership in developing Android-based set-top box solutions provides operators with increased functionality and versatility, while building solutions for the transition to all-IP networks; and
• Combined technologies from Alticast, S & T and UniSoft enable broadcasters to deliver ATSC Interactive applications, including a new generation of iTV services and advanced advertising applications.

In addition, John Carlucci, president and CTO of Alticast US, will participate on the “How to Build a Compelling User Interface” panel on Monday, April 18 (11:45 a.m.; CMIIP Pavilion).

Media and industry analysts interested in meeting with Alticast executives at NAB 2016 should contact pspr@att.net to schedule a date and time.

Visit Alticast at NAB 2016

Alticast, Strategy & Technology and UniSoft Demonstrate Interactive TV Applications for ATSC at NAB 2015

Companies Leverage ATSC to Enable Broadcasters to Deliver new Interactive TV

and Advertising Applications

Alticast, Strategy & Technology (S&T) and UniSoft are partnering to demonstrate how the companies combined technologies enable broadcasters to deliver ATSC Interactive applications by overlaying graphics onto their video content.  This combined tool set and complete framework brings together TV and web technologies to give broadcasters the means to deliver a new generation of iTV services and advanced advertising applications. The demonstration will take place at S&T (N1122) and Alticast’s booth (N1223), April 13-16, at the Las Vegas Convention Center.

This joint demonstration takes advantage of the triggers provided in ATSC that enable broadcasters to synchronize applications with programming content.  The demonstration includes an Alticast enabled set-top box (STB) running the company’s TV Ready User Agent (TVRUA), which provides a robust browser and application life cycle control for managing applications.  S&T’s tools insert ATSC triggers into recorded and live content, and Alticast has integrated the ability to recognize these triggers and facilitate the launch of web-based HTML5 applications.  These applications can be delivered from web servers to the screen providing a broadcast solution for interactive TV.

S&T’s new OnScreen Publisher and the Alticast TVPlay application store can be used by application developers to create, manage, monitor and release applications for broadcaster use.  These web-based applications can provide interaction to the viewer, and collect input response so results can be aggregated and reported back to the broadcaster.  Tablet and mobile interactions can also be designed as part of the application.

UniSoft has worked together with S&T and Alticast to produce a complete turnkey solution, which is being made available to the broadcast stations for creating and delivering interactive applications. Reality TV voting, campaign polling and advertising call-to-actions are examples of the types of interactive applications broadcasters could deploy. 

“The new iTV capabilities of ATSC are huge for broadcasters who are eager to offer a more interactive TV experience for viewers and advertisers,” said John Carlucci, President and CTO of Alticast U.S.  “Together with our partners S&T and UniSoft, we are showing broadcasters how our joint solution enables them to take advantage of ATSC to deliver a range of interactive TV and advertising applications.”

“We are delighted to be working with Alticast to bring this demonstration to NAB. The use of OnScreen Publisher and our trigger insertion toolsets has enabled us to provide a compelling demonstration of the interactivity that ATSC makes available to broadcasters,” said Adrian Fowkes, Engineering Director at Strategy & Technology.

"Interactive application on broadcast TV is a great way of enhancing viewing and generating additional revenue for the stations.  It is a pleasure to work with Alticast and S&T on this endeavor, " said Guy Hadland, CTO of UniSoft Corporation.

Alticast Shows Broadcasters how to Maximize Multiscreen and Cloud Opportunities at NAB 2015

Broadcasters can Simplify the Delivery of New Video Services With Alticast

BROOMFIELD, Colo. – April 6, 2015 – Alticast, a global partner for the delivery of media entertainment, will show attendees of NAB 2015 how its latest solutions can simplify the development and delivery of new, more personalized, multiscreen TV viewing experiences.  The demonstrations will take place at their booth (N1223), April 13 – 16, at the Las Vegas Convention Center.

“NAB is the perfect venue for us to show broadcasters and content owners how they can take advantage of the Cloud and other new technologies to deliver services to many video consumption devices used by viewers,” said John Carlucci, President and Chief Technical Officer for Alticast North America.  “More and more content is being delivered from the Cloud to a variety of devices via IP and Alticast has the technology to deploy quick, nimble, secure and scalable services adapting to the changing digital media consumer.”

Alticast’s key demonstrations at NAB 2015 will include:

·       The company’s HDMI Media Express ‘set-top box on a stick,’ which represents a new paradigm for IP video delivery with live and on-demand programing being delivered directly from the cloud or in concert with a home gateway. The size and shape of a USB thumb drive, it also provides a TV Everywhere experience with its download-and-go and plug-and-play capability.  Additionally, HDMI Media Express supports HTML5 and Android application delivery due to its leveraging the Reference Design Kit (RDK) and Alticast’s TV Ready User Agent application framework.

·       The new multi-catalog search capability of Alticast’s AltiView 1 user experience (UX), powered by Rovi, allows subscribers to simultaneously search multiple content catalogs from over-the-top (OTT) providers like Netflix, Hulu and YouTube, and select the delivery source.   This allows operators to add services from secondary content catalogs and offer it to their viewers.

·       Alticast’s AltiPlex Cloud Services Platform (CSP) provides a variety of cloud solutions, including back office integration, metadata delivery, big-data support and a number of add-on features. Alticast will be highlighting their Cloud-based Digital Video Recording (DVR) system, which enables cloud-based storage and delivery of content. 

·       A joint demonstration will show broadcasters how to take advantage of ATSC 2.0 to overlay applications onto their video and deliver a new generation of iTV services and advanced advertising applications.  The demonstration includes an Alticast enabled set-top box (STB), providing a robust browser and application life cycle control for managing applications.  Tools from Strategy & Technology (S&T) insert ATSC 2.0 triggers into recorded and live content, and Alticast recognizes these triggers and launches web-based HTML5 applications.  These applications can be delivered from web servers to the screen providing a broadcast solution for interactive TV.

Media and other parties interested in meeting with Alticast executives at NAB 2015 should contact alticast@mobilitypr.com to schedule a time.

Alticast and Strategy & Technology Demonstrate Interactive TV Applications for ATSC 2.0 at IBC 2014

Companies Leverage ATSC 2.0 to Enable Broadcasters to Deliver new Interactive TV

and Advertising Applications

Alticast, a global partner for the delivery of media entertainment, and Strategy & Technology (S&T), an independent developer of interactive TV technologies, will demonstrate to attendees of IBC 2014 how the companies combined technologies enable broadcasters to deliver ATSC 2.0 applications by overlaying graphics onto their video content.  This combined tool set and complete framework brings together TV and web technologies to give broadcasters the means to deliver a new generation of iTV services and advanced advertising applications. The demonstration will take place at S&T’s IBC booth (Hall 1, Booth B22), September 12– 16, at the Amsterdam RAI Exhibition and Congress Centre.

This joint demonstration takes advantage of the triggers provided in ATSC 2.0 that enable broadcasters to synchronize applications with programming content.  The demonstration includes an Alticast enabled set-top box (STB) running the company’s TV Ready User Agent (TVRUA), which provides a robust browser and application life cycle control for managing applications.  S&T’s tools insert ATSC 2.0 triggers into recorded and live content, and Alticast has integrated the ability to recognize these triggers and facilitate the launch of web-based HTML5 applications.  These applications can be delivered from web servers to the screen providing a broadcast solution for interactive TV.

S&T’s new OnScreen Publisher and the Alticast TVPlay application store can be used by application developers to create, manage, monitor and release applications for broadcaster use.  These web-based applications can provide interaction to the viewer, and collect input response so results can be aggregated and reported back to the broadcaster. Reality TV voting, campaign polling and advertising call-to-actions are examples of the types of interactive applications broadcasters could deploy.  Tablet and mobile interactions can also be designed as part of the application.

“The new iTV capabilities of ATSC 2.0 are huge for broadcasters who are eager to offer a more interactive TV experience for viewers and advertisers, said John Carlucci, CTO of Alticast U.S.  “Together with our partner S&T, we are showing broadcasters how our joint solution enables them to take advantage of ATSC 2.0 to deliver a range of interactive TV and advertising applications.”

“We are delighted to be working with Alticast to bring this demonstration to IBC. The use of OnScreen Publisher and our trigger insertion toolsets has enabled us to provide a compelling demonstration of the interactivity that ATSC 2.0 makes available to broadcasters,” said Adrian Fowkes, Engineering Director at Strategy & Technology.

About Strategy & Technology

Strategy & Technology (S&T) is an independent software company providing development and deployment of interactive multi-screen systems using standardized technologies such as DSM-CC, MHEG-5, HbbTV, HTML 5 and CI Plus. S&T solutions include carousel generation and playout, middleware engines, and interactive multi-screen applications for TVs, tablets, smartphones, PCs, games consoles and digital media players. S&T operates internationally with offices in London (UK), Boulder (Colorado, USA) and Hong Kong. For more information on S&T, please go to www.s-and-t.com.